Why is this valuable?
We have many clients who hire us to shoot one video; we create a storyboard, gather talent, gear up and shoot & edit one video with one specific purpose. The cost of shooting and editing each of these pieces individually would be over $15,000, and that’s WITHOUT distribution rights.
Why not get more bang for your buck? If you’re going to go through the production process, let’s get as much out of it as we can to give your brand a solid foundation and a jumpstart into a short form content library. With TikTok and Instagram reels blowing up, short form video and clips is THE WAY TO GO.
We’re also including all web, social and OTT (Hulu/Netflix etc) distribution rights for the edited videos. This means if you decide you want to run an ad on HULU, that’s already included in your pricing. No need to run the ad specs by us, purchase the license for the music, sound effects and footage. It’s all included.
2-3 Minute Brand Anthem video:
30-60 second landing page video:
15-30 second product video:
40-50 Select clips:
Optional add ons:
Will this work for my brand?
The quick answer is YES! We use the word ‘product’ loosely, anyone who owns a company sells a product. Even if it’s not physical. We can tailor this to work for your brand.
Here are three different examples of how this would work:
What if something at my company changes?
We get it! Things change. People leave, tenants move, you introduce new products, your packaging or logo changes.
We encourage people making the investment in this video package to have established their branding and have clear marketing plans for their future so that we can anticipate any changes in advance.
Things to think about:
-If you choose to show people from your company in your videos, make them founding members. Or maybe it’s just you. That way if someone leaves down the road (even if you think they never will) your investment is protected.
-Focus on your core products, the ones that will never go away. The tried and true. Avoid seasonal or limited run products.
Now, this isn’t to say we can’t make changes! We can add new logos, we can edit someone out, we can add in shots of a new flavor. These are all doable, but it is important to know they can come at a cost.
-The cost for additional shooting and/or editing
-The integrity of the video if we’re trying to squeeze something in that just doesn’t fit
What am I going to do with clips and raw footage?
Clips are GOLD. With TikTok and Instagram reels blowing up, short form video is THE WAY TO GO. Especially if you can jump on a current trend…which means you don’t have time to schedule a full production and shoot, you need content NOW. Sure you can record it yourself, but do you have the time? Will it be on brand? Is it the quality you want to represent your brand?
The clips we provide will jumpstart your content library. You (or a social media manager) can piece them together to meet whatever you’re trying to market in that moment.
Again, the goal is that these are the CORE of your business-meaning you’ll be able to reuse and repurpose them over and over again. Will you eventually need more? Yes, probably. And we can help with that when the time comes.
You’ll also have all the raw footage of everything we shot for your video package. That footage will contain numerous additional clips that just need to be edited. Do you dabble in Premiere Pro or know someone who does? Great! Need us to edit them for you but don’t want to pay for an entire shoot? We can offer that too!
If you’re looking to market and brand yourself in today’s content climate and invest in your business, please fill out the form below and we will get back to you within 48 hours.